Wednesday, March 9, 2022

7 Ideas When Doing Keyword Research

 The seven types of keywords below will give you some ideas when doing keyword research that you may not have thought of before. When you do keyword research , you can find new sources that offer quality traffic for your webpages.

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7 Ideas When Doing Keyword Research

1. Keyword Problem Based


Problem-based keywords are the types of search terms expressed such as “get the right product” or “stop snoring.” these two keywords describe a problem a person might type in when doing a search and see what solutions will show up in the search.

7 Ideas When Doing Keyword Research


2. Keyword Based Solution


Quite the opposite is a keyword based solution. Instead of what you see above, one can choose to search for “best fitness tools” or “tools to stop snoring.” It focuses on finding solutions and can sometimes be a bit more specific than keyword-based problems.


Keywords to buy


Once the need has been clearly identified and the initial information search has been carried out, you will see that the seeker tends to get more specific. When that happens, buyers can use some (or all) of the following types of keywords.


3. Product Description


As the name suggests, these keywords are related to how people describe your product or service. If you sell USB drives, you will probably have a lot of keywords to use in this category because USB drives go by many names. (You should look for synonyms for the keyword/phrase in your research) In addition to this 'USB drive,' you should also mention:

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USB storage

Removable memory stick /

USB stick

thumb drive

Flash Stick /

Portable memory stick drive /

keydrive drive

… And many other names. People who are new to this type of technology might call them something completely unrelated, like “small computer file storage devices.


4. Attribute keywords


Attribute keywords focus on product or service attributes. Colors, sizes, shapes and other features will all be used in this category.


5. Brand Keywords


Of course you want your own brand to be searched for, but you should also consider using other brands that are similar to yours. If you are not competing with another brand, but rather your product is designed for use with another brand, you are allowed to include the brand name.

For example, if you sell a case that is made specifically to fit the iPhone 6, you should mention iPhone 6 so that buyers will be able to understand that your case will fit their phone.


6. Keyword Usage


Sometimes people have a certain idea in their mind as a shopping item. Several products have the same description and they have to determine the usage to find the exact search results that match what they want.


For example, the term 'crab crackers' can mean food (crab-flavored crackers) or it can mean the tool used to crack the crab shell when eating crab legs. Without using items, search results will not be accurate.


7. Keyword Target Customers


There is a wide variety of target customer keywords that might be used to drive traffic. This may include almost any description from your target customer, such as:


Man

Woman

Children

Mature

Pedestrian

Coffee lovers

Construction worker

Think about who your target customers are that includes the various names they might be called (including gender, occupation, hobbies, and more).


With a little thought and some creativity, you can quickly compile a list of potential keywords. After you have done your keyword research, check the accuracy and search volume to see which ones you will use as keyword lists.

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